| Product and services roadmap |
- Create consensus around priorities and timings of portfolio changes
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| Product and service launches. |
- Building and delivering plans to bring products and services to market
- Cross functional team working.
- Governance
- Moving from launch capability to volume.
- Advice to address show stoppers
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| Service definition |
- Decision making and policy setting across the marketing mix.
- Building supporting collateral
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| Pricing |
- Development of commercial propositions.
|